The Miracle Mile was the first shopping district outside of downtown Stockton. It was conceived by Joe Plecarpo, a Stockton developer, who got the idea from a similar stretch known as the Miracle Mile on Los Angeles’s Wilshire Boulevard.
The Miracle Mile grew from a sprinkling of homes and land where people went jack rabbit hunting to a continuous line of stores, most locally owned, where people received first name customer service. The heyday of the Miracle Mile was during the fifties and sixties. By the nineties its popularity had waned due to of the construction of outlying malls and greater auto dependence