About the District

50sThe Miracle Mile Improvement District (MMID) was formed in 2007 as a non-profit organization to improve the safety, security, appearance, and economic growth of the area. The Miracle Mile District includes all the businesses fronting on Pacific Avenue from Alpine to Harding, and those businesses on Harding Way from El Dorado Street to Lincoln Street.

Now the Miracle Mile is coming back due to the concerted efforts of the MMID, the merchants and the property owners located within its boundaries. There have been beautification efforts, infrastructure upgrades, enhanced security patrols and additional to continue the efforts to make the district a destination for dining, services, and shopping.